Dark design patterns use all of the powers of visual design with the flair of a magician's misdirection, and the language of a shady sideshow barker (dare you to say 'shady sideshow barker' eight times in a row). These patterns are in direct opposition to concepts we celebrate in design, such as empathy, human or user-centered, and inclusivity.
Dark Patterns and the Ethics of Design - Adventures in UX Design - Medium
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