This path will help the learner implement practices and strategies to manage and maintain business relationships with customers, clients, partners, and prospects. At the end of the path, learners will be able to identify communication techniques to enhance customer relationships, techniques for learning about customers, methods of resolving customer complaints, and ways to engage regularly with clients.
Building Strong and Lasting Client Relationships
This section will provide information on why customer relationships are so important. The first activity, The Art of Customer Loyalty, is very long - only read Chapter 1 for this path.
The first step of building a relationship is establishing rapport with your client. These resources will help you understand how good your people skills are, where you have room for improvement, and how building rapport early can strengthen your relationship.
Your communication skills can make or break the relationship. Learn how to use communication tools and techniques to maximize your connection with your clients.
Identifying and meeting client expectations can be tough. Learn some strategies for handling those expectations with these resources.
Customer feedback is so important! Learn about a key tool for measuring customer feedback - the Net Promoter Score - and how to follow up with clients on their valuable thoughts.
Sometimes client relationships go south, but that doesn't mean that they can't be rebuilt. These resources will help you regain trust with your customers and recover your relationship.
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